Job Description
Job Description
Job opening in Cairo, Egypt for Digital Marketing Executive
Employer MEST
Location Cairo, Egypt
SalaryUnspecified
Duties:
- overseeing and developing marketing campaigns.
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook, LinkedIn etc.).
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
- Be actively involved in SEO efforts (keyword, image optimization etc.).
- Prepare online newsletters and promotional emails and organize their distribution through various channels.
- Provide creative ideas for content marketing and update website.
- Collaborate with designers to improve user experience.
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).
- Maintain partnerships with media agencies and vendors
Skills
- Proven experience as Digital Marketing Executive or similar role.
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing.
- Up-to-date knowledge of design software like Adobe Illustrator, Photoshop & XD.
