Lead the development and delivery of the annual marketing and communications plan and budget in line with the Clubs strategic priorities and revenue goals. Develop, implement, monitor and evaluate the Clubs marketing communications strategy for advertisement, promotions, public relations, graphics and collateral to support the marketing objectives targeting maximisation of the clubs positive exposure in local area and potential zones. Manage and implement tactical promotions and offers to drive incremental revenue. Coordinating, implementing and managing marketing programs and events that uphold the corporate image and property identity. Development and implementation of marketing and public relations strategies to promote revenue growth generation among targeted segments and support the clubs brand positioning and image. Responsibilities include leveraging and executing social media and website strategies to achieve brand position and revenue growth goals particularly membership number . Plan and work towards improving membership numbers, responsible for the development of market segments and soliciting of new members while maintaining existing relationships with current accounts. Consistently striving to maximise revenue and membership and promote relationships with the existing member Collect market and competitive intelligence to maximise membership increase and sales opportunities. To build a stable revenue base and ensure high levels of repeat business, and to develop strong customer relationships. Execute marketing tactics, partnerships, programming and activation supporting the Club and i