Annalect's analytical arm, Marketing Science Group, is looking for candidates that have a passion and experience in marketing data analytics. You will get an opportunity to utilize your knowledge and skills to support our media activity across various channels and clients.
WHAT WILL YOU DO
GOALS
* Support the client in end to end reporting across all media and marketing activities
* Data Management and Reporting using different tools and techniques
* Work with local / global account teams to deliver quality service to client
KEY TASKS
* End to end performance reporting across all media channels
* Data extraction/ ingestion from various platforms and channels. * Data cleansing & harmonization using ETL tools like Alteryx, Datorama etc.
* Data Visualization of reports using tools like Tableau, Power BI, Data studio
* Collaborate and assist Analysts/Senior Analysts in the team with various analytic tasks
* QA process: QA of client deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues
* Responsible for maintaining the reporting refresh as per the delivery cadence defined by the client
* Client engagement - understand requirements and execute reporting accordingly.
* Create and maintain project specific and learning documents
MUST HAVE SKILLS
* Freshers' to 1-year experience in data reporting.
* Strong written and verbal communication skills.
* Must have good analytical ability and logical understanding/reasoning.
* Hands-on in Advanced Excel.
NICE TO HAVE SKILLS
* Basic Media understanding/Digital marketing certification
* Understanding of data management programs (SQL, Access,
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