Job Description

Job Description

Vacancy Open for Marketing Executive Jobs in Oxford , Oxfordshire Employer Pearson   The team Working in the secondary schools and colleges part of the business, this role is part of a large team of talented, committed marketers, who work across all areas of marketing and with a broad range of stakeholders from across the business. Its fast-paced, busy, with an open, friendly culture where ideas and innovation are welcomed. The role Reporting to the Head of Marketing or Senior Marketing Manager, the Marketing Executive/Senior Marketing Executive roleis a well-supported one, but with real opportunity to make your mark. Some key areas of the role include:

• Developing - or supporting the development of - customer marketing plans in order to maintain and increase Pearsons customer base and market share.
• Implementing end-to-end campaigns through all phases of the campaign lifecycle and delivering all marketing activities to the highest quality, on time, within budget and meeting campaign KPIs and goals.
• Developing high quality content and messaging to optimise campaign impact and effectiveness.
• Understanding and working towards objectives, developing an understanding of commercial aspects of marketing activities and lead funnels.
• Working with the Marketing Performance team to implement and measure campaigns using best practice and defined processes.
• Reviewing campaign performance within key ROI and KPI criteria, as directed by the Head of Marketing or Senior/Marketing Managers.

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